You have a logo, now what? Your logo is just the beginning. Designing collateral materials that evoke the essence of your brand is imperative to the success of your brand. Equally important are creating guidelines, templates and tools that can be shared across the company and with partners to ensure these materials are on brand — helping you present your best.
Who, what, where, when, why & how? Events and trade shows come with specific challenges that are motivating and exciting.
Hard deadlines, fast-paced, working with a team, understanding how all the moving parts fit together, from structural to functional to esthetic — this is when I'm at my best.
How can I help? The projects that give me the most satisfaction are those that allow me an opportunity to help — educational materials, non-profit promotions and fundraisers. I like to participate in any way I can, but if I can add some design into the mix, it makes my involvement even more gratifying.